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On Sunday, April 22, 2007 at 6pm all local TV stations will set their competitive differences aside and stand together as One Voice: Media United Against Drugs - for the eighth year in a row.

Marc Mullins from NBC's KMTR TV, Jennifer Winters from CBS' KVAL TV and Rick Dancer from ABC's KEZI TV have worked with high school student reporters throughout Lane County for the last six months creating “In Their Own Words” A Media United Against Drugs Special Report.

You’ll hear first hand: Tough questions and honest answers from students “In Their Own Words” about what they face regarding alcohol and drugs in their schools…and in their lives. You'll discover how much youth want you to take the time and be the difference for them.

"In Their Own Words" a Media United Against Drugs Special Report, will give you concrete information about what kids need from friends, parents; and the adults in their lives to be able to say no to alcohol and drugs.

We encourage you to watch with your entire family, to share this information with your friends and neighbors….to start a conversation.

“In Their Own Words” a Media United Against Drugs Special Report…Sunday, April 22nd at 6pm on all local TV stations.

This show is made possible by outstanding collaborative partnerships between the local ABC, CBS, FOX and NBC stations, Lane County, Lane ESD, and Lane County Coalition to Prevent Substance Abuse, in association with Eugene Area Radio Stations, Pleasant Hill High School, Springfield High School and South Eugene High School. This show will air throughout 5 Oregon Counties commercial free.

Remember: Children and youth are under your influence when you start talking before they start drinking or smoking.

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We at One Voice: Media United Against Drugs (your local television and radio stations) , prevention specialists  and assets promoters know how hard it can be to  connect with your children and to share your hopes, dreams and concerns with them, including  the dangers of using  alcohol and other drugs.

That is why we are committed to providing you with usable tips and workable solutions to help  you and your your child  have the kinds of conversations to guide them to make safe and healthy decisions.  All of us at KEVU, KEZI, KLSR, KMTR, KVAL and your Eugene Area Radio Stations already know what studies show:  Parenting is powerful prevention and you as parents and caregivers are the biggest influence to keep your children safe and healthy and  connected. 

Since 1999, your local media have joined forces to provide you with tips that can help you create the clear guidelines and high expectations with the people you cherish most in your life.  Here are just a few:

• Get Involved:
  The more involved you are in your children's lives, the more valued they'll feel, the more likely they'll be to respond to you and the least likely they’ll be to engage in risky behaviors. [more]
• Learn to Communicate:
  Do you know your kid's favorite music group? What's cool at school? The more you communicate, the more at ease your child will feel about discussing drugs and other sensitive issues with you. [more]
• Be a Good Role Model :
  Be the role model, the person you want your young one to be. What stronger anti-drug message is there?
• Set Limits:
  Kids between ages 11-13, demand independence. They are also at high risk for drug experimentation. Despite their protests, they still crave structure and guidance; they want you to show them you care enough to set limits.

Check out this web site for other practical tips and views from experts. And let us know what you think.